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How to Target Your Audience on Social Media

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A 2012 infographic ad revealed that the average person spent 6.9 hours per month on social-networking sites. This time—often split between sites like Facebook, Twitter, Tumblr, and Pinterest—should be seen as...

A Business Guide To Instagram Stories – How To Use It And Tips For...

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Last week, Instagram launched its most significant and talked-about new feature to date - Instagram Stories. This Instagram update allows users to share photos and videos in a slideshow format, which then...

Top Social Media Tools For Business Owners

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One of the most common questions I hear from my clients are "What are the best social media tools for business owners?" As a once-a-digital-marketer myself, I can totally understand their concerns....

Time Management In Marketing: How Do You Deal With It?

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    When you are working in the marketing industry, you may find hard to deal with so many tasks: tight deadlines, unscheduled meetings, research activities or unexpected phone calls. If you are...

Facebook Horizon Is Almost Here

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Following a path where gamers would feel like at home, Facebook announced the launch of Horizon, its own virtual reality gaming platform.

Snapchat Introduces “Here For You”, A New Feature For Mental Health

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It is well known that the major disease of this century is depression and people of any age fight with it. And, what's more important, studies say that social...

How to Leverage Social Media in a Long Buying Process

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  According to Google’s latest report, “The Customer Journey to Online Purchase,” 47% of all revenue comes from purchases that took longer than one day to make. Moreover, the longer the sales...
LinkedIn Profile

Tips on Getting the Most Out of Your LinkedIn Profile

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  A few days ago, I was wondering how do I promote an infographic in order to get shares and drive traffic to a website. Not only that I was aware of...

How to Collaborate With Influencers in 2018

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One of the most critical tasks for businesses today is building brand awareness. This is particularly true for small businesses that may not have the budget for big ad campaigns announcing...

7 Easy Ways to Increase Instagram Engagement in 2019

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Have you ever wondered how you could increase your Instagram engagement? Don’t worry, because you are certainly not alone when it comes to asking that question. With the platforms new algorithm, it...

4 Important Tools To Help You Understand Your Audience On Social Media

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Understanding your audience on social media is more than just important. As a matter of fact, it is extremely crucial especially when you are looking for success in social media. Sure, there...

New Facebook Feature: Facebook Stories on Desktop

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Remember the moment Facebook rolled out stories on the mobile app, right on top of the newsfeed so they can catch your eyes every time you opened the app? Do you...

Generating Leads On Social Media: Answering the Why and How

Marketers use social media all the time to generate leads. And it doesn't matter if you are just small time marketer promoting a business or even a professional network marketers. Social...

Everything You Need To Know About Facebook Messenger Ads

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Image source: Smh Facebook has successfully maintained top position among the social media giants, and the same goes for its messenger as well. With more than a billion of downloads, more people...

5 Tumblr Tips for Writers

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  I suppose a good way to describe myself would be: "a Tumblr junkie." While I consistently use Facebook and Twitter, it seems as though Tumblr, for the past year, has served...

How DIY Reputation Management Can Backfire

Recently, the NYPD discovered that social media isn’t a game, nor is it controllable.  In the government entity’s zeal to use Twitter to increase their positive reputation among the public, they...

Does Snapchat Have a Marketing Future?

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  Building a new online platform or medium is a precipitous climb; one simple move that turns out to be wrong can cause users to flock elsewhere in an instant. For this...

Social Media Shortcuts (Infographic)

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Social media is taking up more and more time in our lives, Nielsen’s 2012 Social Media Report tell us that the world collectivity spent over 59,000 years on social media. Thankfully...

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