6 Reasons Why Businesses Should Invest More In Content Marketing

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Content Marketing is a strategy of creating a set of online materials such as blogs, videos, articles, case studies, newsletters and whitepapers that can help to develop and grow a group of relevant audience. Content marketing does not promote a product or brand overtly...

Buzzlogix’s User Group Management

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Sometime back, you have read several articles I wrote about Buzzlogix. Those days, Buzzlogix was just a social media marketing tool that was in beta testing. Not long after that, it has grown from a small-sized social media tool to a full-fledged tool that...

You Can Share Live Videos on Instagram Direct Messages

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Instagram is trying to integrate the Direct Messages feature more and more and encourage users to use it to communicate. Recently, Facebook has linked Instagram contacts to its Messenger contacts. In the last update that has already started rolling out, Instagram lets you share videos...

Generational Marketing: The Best Ways to Reach Boomers and Millennials

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Marketers know that it is getting more difficult to attract new customers. As a marketer, you always have to look for new ways and latest trends to make sure your marketing campaigns not only reach out to the most number of people but also...

Facebook is Fighting Against Engagement Bait

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A lot of content is shared on Facebook daily and many posts include engagement bites. I am sure you have friends on your list that share different images or links that would "help" them win trips or expensive products; or others that tag you...

7 Essential Steps for Using Neuromarketing to Increase Facebook Engagement

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Marketing is hard work, to say the least. You can spend decades practicing your skills, researching your competitor’s tactics and always keeping up to date with the latest strategies and it can still feel like you’re only scratching the surface. Sometimes, it will feel like...

Twitter Launches Threads

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For a long time now people on Twitter have been using tweetstorms to express longer thoughts or to connect to certain topics that are discussed on the social network. This was a way to get past the Twitter's social character limitation. A while ago,...

Follow Hashtags on Instagram

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Ever since its beginnings, Instagram has introduced a way for people to find photos related to the ones that they posted by searching for specific hashtags. With the importance of hashtags that the social network has given, it is a natural step for Instagram...

5 Years of Hot in Social Media

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  5 years ago on a special day (12.12.12), I launched this Hot in Social Media blog with the main purposed to learn more about SEO and blogging in general. I'm happy to see that all blog's numbers had an organically increase in the last year...

How to use Facebook for Marketing A Business Locally?

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Troubles trying to market your business locally? I bet it happens to many people, regardless the location you are in. And this is not because of the industry you are in, or because the competition is simply better than you. As a matter of...

Everything You Need To Know About Facebook Messenger Ads

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Image source: Smh Facebook has successfully maintained top position among the social media giants, and the same goes for its messenger as well. With more than a billion of downloads, more people are joining this social media platform every day. The increased usage has made...

6 Essential Tips for Creating Relevant Facebook Content

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Given the fact that Facebook has nearly 2.07 billion monthly active users, setting up a Facebook page is a must for every brand that wants to stay competitive. However, being active on Facebook and sharing a few posts every once in a while is...

News from Instagram: Stories Highlights and Stories Archive

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It seems that Instagram keeps on surprising us more often than usual with the updates they make on Stories. This time they introduced Stories Highlights and Stories Archive. What is it all about? Let's see!    Instagram Stories Highlights and Stories Archive   1. Stories Highlights Ever since they...

Instagram Contacts Integrated into Facebook Messenger

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Facebook and Instagram are testing a new integration between platforms: Instagram contacts integrated into Facebook Messenger, in order to keep their users in a loop. This integration comes after the cross-posting stories between Instagram and Facebook, being the latest one. Now it will be easier...

How To Join A Secret Group On Facebook?

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What is a Facebook Group?A Facebook Group is a community managed by either one or several admins on Facebook. These groups are a great way to build connections and create a lot of engagement if you have the right strategy.What you need to know...

How To View Secret Facebook Groups?

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Do you know that Facebook private groups (or secret Facebook groups) are the most popular groups nowadays? From an admin point of view, I totally get it. Spammers are all around and having an open community will just create a lot more challenges than actually...

How Many Tags Should I Use On Instagram?

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Tags. We all love them but at times, it can be really annoying. My clients had asked me numerous times on how many tags (hashtags) I should be using on Instagram. This guide is simple. You will find it interesting especially when it gives you...

How to Edit or Change an Instagram Post?

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Do you know that you can easily edit or change an Instagram post with just a few clicks? Of course, there are several limitations that are imposed on Instagram. For example, you are unable to change the photo after publishing it. The only way to...

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