Hot Marketing Podcasts You Really Need to Listen to in 2023 and Beyond

The podcasting market has had a huge increase over the past few years, with 31% of Americans having listened to a podcast in the last week and 42% in the last month, according to The Infinite Dial 2023. Globally, there are nearly 465 million podcast listeners, with estimates of that number reaching 505 million by 2024.

And it’s no wonder! Especially when it comes to educational topics like digital marketing, listening to a podcast is like attending a free lecture that can give you priceless insights into a skill or industry that you’re interested in.

But with so many marketing podcasts to choose from, where do you even begin? What are the best marketing podcasts? Which are the ones actually worth listening to?

This is where we come in to give you a hand! We’ve compiled a list with 20+ of the best marketing podcasts to listen to in 2023 and beyond, and we’ll probably be adding more as time goes on and a new shiny marketing podcast grabs our attention. So here it is:

1. The Smart Passive Income Podcast
2. The GaryVee Audio Experience
3. Marketing School
4. The Social Media Marketing Podcast
5. The Online Marketing Made Easy Podcast
6. The Noah Kagan Presents Podcast
7. The Science of Social Media
8. Akimbo by Seth Godin
9. This Old Marketing Podcast
10. Marketing Over Coffee
11. The Copyblogger Podcast
12. Perpetual Traffic
13. Everyone Hates Marketers
14. Startup Stories – Mixergy
15. EDGE of the Web
16. Marketing O’Clock
17. The Duct Tape Marketing Podcast
18. The Social Pros
19. The Digital Marketing Podcast
20. The CMO Podcast
21. The Agents of Change
22. How I Built This

The Best Marketing Podcasts to Listen to in 2023

1. The Smart Passive Income Podcast

The Smart Passive Income Podcast

Episode length: 10-60 minutes

Posting frequency: twice a week, every Wednesday and Friday

Hosted by Pat Flynn and awarded as The Best Business Podcast by both the Academy of Podcasters and PodcastAwards.com, The Smart Passive Income podcast has welcomed famous guests like Tim Ferriss, Gary Vaynerchuk, and Amy Porterfield, and is ideal for people who are looking for strategy and advice for their online business from business professionals and industry experts. 

With a background in architecture, Pat has had to change careers due to the economic collapse of 2008 and quickly learned how to tap into a passive income through Internet marketing, which in turn made him want to help others gain control of their careers and finances. 

People love his content because it is relatable, and he brings a human touch to a business-oriented podcast. Pat is not afraid to be vulnerable and real; that’s why a lot of subscribers appreciate the episodes where it feels like he’s talking directly to his listeners the most. 

Many listeners say he is the best interviewer they’ve ever listened to and that he has helped them discover areas of business they previously knew nothing about and taught them things they didn’t even know they needed to think about.

If you need to learn about podcasting, improve your online marketing and blogging strategies, and create a passive income as an entrepreneur, consider listening to the SPI podcast. It’s good for both beginners and people who are more advanced on their entrepreneurial journey.

Why not subscribe: While most people love The Smart Passive Income content, some listeners complain Pat’s voice is annoying. Other users feel there are too many ads and self-promotion and that the content is repetitive. In my experience, it’s a trial-and-error type of thing. One style does not fit all.

Subscribe on: Apple Podcasts, Spotify, Google Podcasts, Stitcher, Tunein, or Overcast 


2. The GaryVee Audio Experience

The GaryVee Audio Experience

Episode length: 5-60 minutes

Posting frequency: daily

If you’re into digital marketing podcasts and you don’t know about Gary Vaynerchuk, you’ve probably been living under a rock. A 5-time New York Times best-selling author, public speaker, and prolific investor and entrepreneur, Gary has a few words of wisdom to share in his podcast.

The GaryVee Audio Experience, featured in the global top 100 iTunes podcasts, is a mix of interviews, keynote speeches, highlights from the DailyVee — a docuseries about life as a public figure and CEO — and snippets from the #AskGaryVee Show.

But moving past all the accolades, what people love most about Gary V is that he’s raw and direct. Unlike many other marketing podcasts, The GaryVee Audio Experience is user-focused, doesn’t sugarcoat things, skips all the fluff, and gets directly to the real and helpful business and marketing information. Gary shows emotional intelligence and is considerate of most people’s lack of time; that’s why he releases short and sweet daily episodes. 

He teaches not only about business and digital marketing but also about important values like patience, humility, gratitude, empathy, hard work, and focusing on the process and not the end result. His listeners appreciate that he doesn’t try to sell the secrets to success but rather shares his own experience and motivation, which inspires people and helps them find their own motivation and the shift in mindset needed to want to change their daily habits and be more proactive. 

Why not subscribe: Some listeners complain that he continuously talks over speakers.

Subscribe on: Apple Podcasts, Stitcher, SoundCloud, Overcast, iHeart Radio, Spotify, Google Podcasts, TuneIn, Acast, Castbox, or Google Home


3. Marketing School

Marketing School

Episode length: typically 5-10 minutes, with longer 30-45 minute episodes on occasion

Posting frequency: daily

Hosted by digital marketing giant Neil Patel and marketing expert and entrepreneur Eric Siu, Marketing School is one of the shortest podcasts in digital marketing out there, with just 10 minutes of daily marketing advice. If you’re short on time, consider subscribing to Marketing School.

It’s ideal for people who have a new website, as well as those with established businesses, because it offers actionable information in short digestible episodes on specific topics like social media, influencing, and SEO. Unlike longer podcasts like The Social Media Marketing podcast or certain episodes of the GaryVee Audio Experience, Marketing School feels less intimidating and overwhelming. And not just because of its shortness but also due to how the information is presented in the form of actionable daily marketing tips. 

People love the show notes included and the fact that the episodes are accurately titled, which means that you can easily browse through them and find what is relevant to you at the moment.

If you’re looking for motivation to start your day — or your online business — the Marketing School podcast is a good alternative for marketing and entrepreneurial tips and tactics.

Why not subscribe: While a lot of people love that the Marketing School episodes are so short, it may not be ideal for people who have a long commute. Some users actually find it annoying and feel that podcasting should be longer to allow for deeper content and processing of that content. Other users have complained about the declining quality of recent episodes, and more specifically about the audio quality and the fact that the intro is broken and skips around. There have also been complaints about the show containing too many ads for their own services, as well as other people’s.

Subscribe on: Apple Podcasts, Stitcher, SoundCloud, Spotify, YouTube, or Google Play


4. The Social Media Marketing Podcast

The Social Media Marketing Podcast

Episode length: 40-55 minutes

Posting frequency: weekly

Hosted by Michael Stelzner, the man behind the largest conference in social media marketing and founder of Social Media Examiner, the Social Media Marketing podcast has maintained its spot in the top 10 marketing podcasts over the past seven years. 

It’s one of the best social media marketing podcasts out there, geared mostly towards beginners with little to no experience in entrepreneurship and social media, as it includes interviews and success stories from social media marketing experts in a 45-minute weekly format. 

It’s ideal for small business owners, social media managers, marketers, as well as tourism professionals looking to freshen up their knowledge, explore new ideas, and find reputable social media marketing leaders.

Listeners love Michael’s voice and upbeat interview style because he’s very good at digging deeper and asking his guests follow-up questions that the subscribers themselves would ask if they were interviewing that person. That’s good because it gives people the chance to better assimilate the content and immediately implement strategies and tactics to successfully use social media for their business

Subscribers also appreciate the variety of guests and topics and the rotation between social media platforms. 

Why not subscribe: One common reason for dissatisfaction among listeners is the abundance of ads. Other listeners feel the titles are sometimes misleading.

Subscribe on: Apple Podcasts, Spotify, Google Podcasts, or RSS


5. The Online Marketing Made Easy Podcast

The Online Marketing Made Easy Podcast

Episode length: 15-45 minutes, with longer episodes on occasion

Posting frequency: twice a week, every Tuesday and Thursday

One of the top-rated online marketing podcasts, hosted by Amy Porterfield. Online Marketing Made Easy is a series of classified secrets from Amy’s biggest launches, execution plans, and expert interviews.

What people love most about this podcast is how calm, approachable, and relatable Amy is. Listeners feel like she’s been in their shoes and understands how overwhelming it is. She delivers marketing advice in a positive way, with step-by-step instructions and a content document in the show notes. That’s why Online Marketing Made Easy is ideal for beginner marketers, entrepreneurs, and business owners who might be confused by the information found in other more advanced podcasts.

If you need to learn the basics about building impressive email lists, creating online training courses, and implementing marketing strategies, consider subscribing to Online Marketing Made Easy.

However, don’t be deterred from it if you’re more advanced either because people feel they’ve learned valuable marketing strategies from Online Marketing Made Easy at later stages of their business as well. It has helped them make their online businesses more profitable.

Why not subscribe: While most listeners love Amy’s voice and calm style, some people find her podcast boring and complain about having no music on the show. Others feel there’s too much fluff and running around before getting to the actual tips, so it may not be ideal for those with a short attention span.

Subscribe on: Apple Podcasts or Spotify


6. The Noah Kagan Presents Podcast

The Noah Kagan Presents Podcast

Episode length: 10-60 minutes

Posting frequency: weekly

Chief Sumo at Sumo Group, which helps small businesses grow, Noah Kagan also hosts the Noah Kagan Presents Podcast that helps entrepreneurs grow their businesses, come up with new strategies, and improve their life and productivity overall. 

Guests include top performers in all industries, including CEOs, consultants, entrepreneurs, and more.

People love the “Noah Kagan Presents” podcast because it offers a unique blend of inspirational stories and practical advice. The podcast is praised for its high-quality content and the meaningful conversations that Noah Kagan, also known as DJ Can’t Lose, leads with his guests.

What people love most about this podcast is the diversity of guests and the fresh perspectives they offer. The podcast is seen as a platform where unique guests share their wisdom and useful ideas for life and business. This podcast is ideal for those seeking to gain insights from different angles and enjoy being a fly on the wall during great conversations.

Listeners appreciate the energy and enthusiasm of Noah Kagan, which they find contagious. They also enjoy the strategic information on entrepreneurship and the hands-on, tactical advice provided in each episode. The podcast is described as high-energy and packed with great content.

Why not subscribe: While most listeners love the podcast, as it has a rating of 4.8 out of 5 from 871 ratings, some older reviews mentioned the use of foul language, but I haven’t seen any recent reviews mentioning that, so it might have changed.

Subscribe on: Apple Podcasts, Stitcher, Spotify, Google Podcasts, or Listen Notes


7. The Science of Social Media

The Science of Social Media

Episode length: 10-18 minutes

Posting frequency: 2-3 episodes a month, but no new episode since March 14, 2023

If you already read the Buffer blog for top marketing tips, you’ll definitely enjoy The Science of Social Media podcasting series put together by Buffer’s social media marketing experts.  

People love “The Science of Social Media” podcast because it provides up-to-date insights that are extremely helpful in optimizing their social media accounts. The podcast is praised for its ability to deliver tools needed to pivot marketing initiatives in less than 15 minutes. Listeners appreciate the brevity, clarity, and current relevance of the content, making it their go-to podcast for social media information.

What people love most about this podcast is its informative and well-produced content. The podcast is seen as a great source of specific, relevant information delivered in an engaging and easy-to-understand format. This podcast is ideal for those looking to scale and grow their social media presence, with listeners finding nuggets of info that help them in their roles.

Why not subscribe: Some users complain about the delivery of the podcast, finding it a bit bland and scripted.

Subscribe on: Apple Podcasts, Stitcher, SoundCloud, Spotify, or Listen Notes


8. Akimbo by Seth Godin

Akimbo by Seth Godin

Episode length: 18-30 minutes, with longer episodes on occasion

Posting frequency: weekly

This list of top marketing podcasts would not be complete without Seth Godin. Author of one of the most popular marketing blogs in the world and of 19 best-selling books, Seth is a speaker, teacher, and entrepreneur that truly needs no introduction.

If you enjoy reading his blog, you’ll definitely enjoy listening to the Akimbo podcast and being fed constant nuggets of marketing wisdom. 

People love the “Akimbo” podcast because it provides great insights and advice, with some listeners even likening it to a book. The podcast is praised for its ability to foster critical thinking and creativity. Listeners appreciate the cutting-edge business principles and insights shared in each episode, making it a valuable resource that they want to revisit.

What people love most about this podcast is its relevance and the depth of knowledge shared by Seth Godin. The podcast is seen as a platform that opens minds and offers insights into how we think, marketing, and much more. This podcast is ideal for those seeking to understand solid business principles and gain insights into various aspects of life and business.

Why not subscribe: However, some users complain about the virtue signaling in the podcast, finding it too much for their liking.

Subscribe on: Apple Podcasts, Stitcher, Google Podcasts, Overcast, Acast, or RSS


9. This Old Marketing Podcast

This Old Marketing Podcast

Episode length: about an hour and ten minutes, with shorter episodes on occasion

Posting frequency: weekly

Held by the Content Marketing Institute and hosted by Joe Pulizzi and Robert Rose, This Old Marketing is one of the best content marketing podcasts on the market. Each weekly one-hour episode includes content marketing news, with insightful stories into the industry, rants, and raves, as well as old content marketing stories that you can learn from.

People love the unique format and compelling content that’s great for mid to advanced-level content marketers. This Old Marketing provides a fast and efficient way to catch up on the weekly news around content marketing and Web 3.0. The podcast is praised for its ability to help listeners keep up with the constantly changing landscape of content marketing and web-related industries. This podcast is ideal for those seeking to understand the implications of news stories about big tech companies and huge influencers on their own and their clients’ businesses.

Why not subscribe: Some users complain about the similarity of the hosts’ voices, which they find a bit confusing.

Subscribe on: Apple Podcasts, Stitcher, Spotify, Google Podcasts, TuneIn, PodBean, or Listen Notes


10. Marketing Over Coffee

Marketing Over Coffee

Episode length: 20-45 minutes, with shorter or longer episodes on occasion

Posting frequency: weekly

Hosted by John J. Wall and Christopher S. Penn, the Marketing Over Coffee podcast is a 20-minute weekly podcast filled with marketing tips and tricks that you could only get from a casual conversation over coffee.

Listeners love “Marketing Over Coffee” because it provides simple and actionable advice for growing businesses. The podcast is praised for its practicality and the grounded, down-to-earth nature of the hosts, John and Christopher. Listeners appreciate their genuine care for helping their audience, making the podcast highly recommended.

What people love most about this podcast is its unique coverage of topics that other podcasts don’t touch. The podcast is seen as a valuable resource for staying in the loop on what’s happening in digital marketing. It delves deep into new tools and concepts, including what makes them work or not, and listeners particularly love the deep dives into stats and metrics.

This podcast is ideal for those seeking to apply marketing strategies to their own businesses.

Why not subscribe: Some listeners have complained about the host pushing his political agenda on listeners, which they find irrelevant to learning about marketing. Another complaint is about the sound of the hosts eating, which some listeners find off-putting.  

Subscribe on: Apple Podcasts, Stitcher, or Spotify


11. The Copyblogger Podcast

The Copyblogger Podcast

Episode length: 40-60 minutes, with shorter episodes on occasion

Posting frequency: weekly, every Tuesday

Hosted by Darrell Vesterfelt and Tim Stoddart, Copyblogger FM is a short 25 to 30-minute weekly podcast featuring expert analyses on content and email marketing, conversion optimization, copywriting, and so much more. If you need copywriting and content marketing tips, you shouldn’t miss this one.

What listeners love most about this podcast is the honest and relatable conversation style of the hosts. The subjects discussed can vary widely, but they always tie back to copywriting. Listeners enjoy the hosts’ willingness to share their failures and what they’ve learned from them. The podcast is also appreciated for highlighting other resources and providing links in the show notes for easy reference.

Listeners appreciate the combination of Tim and Ethan, who flow nicely together and bring best practices in content marketing, copywriting, and business development for both online and offline businesses. This podcast is ideal for copywriters and those interested in improving their content marketing skills.

Why not subscribe: There have been some reviews complaining about the podcast often stopping short of providing detailed information and instead referring listeners to a link in the show notes. This approach is seen as unhelpful, especially for those listening while driving or on a flight. Some listeners also feel that the podcast sometimes feels more like a sales pitch for a class or conference, with instances of manufactured scarcity that they find condescending.

Subscribe on: Apple Podcasts, Stitcher, Spotify, PodBean, or Listen Notes


12. Perpetual Traffic

Perpetual Traffic

Episode length: 30-80 minutes, with shorter 10-20 minute episodes on occasion

Posting frequency: twice a week, every Tuesday and Friday

Produced by DigitalMarketer and hosted by Ralph Burns and Kasim Aslam, Perpetual Traffic focuses on teaching you how to get leads and sales through paid traffic, combining strategies developed by DigitalMarketer and the real-life experiences of agency Tier 11, where Ralph is a CEO. 

People love The Perpetual Traffic Podcast because it provides down-to-earth, actionable marketing advice that is fun to listen to. The hosts, Ralph and Kasim, are praised for their lighthearted approach and their ability to ask good questions that bring out the best in their guests.

What people love most about this podcast is the valuable knowledge it provides for growing or scaling a business without having to spend a fortune on an ad agency. The podcast is seen as a great starting point for those in the online business or entrepreneurial space, offering helpful and actionable advice that often doesn’t cost a lot of money.

Listeners appreciate the well-curated discussions on what works and the detailed breakdowns of what doesn’t work in marketing. Some of the episodes highly praised by users were the one on AI tools and episode 352 with Taylor McMaster about client happiness and setting up account managers.

Why not subscribe: Some listeners complain about the hosts’ references to certain controversial figures like Jordan Peterson, which they find off-putting and cause them to question the hosts’ sources of information. There are also complaints about the hosts’ manner of speaking about women, with some listeners finding it cringe-worthy and feeling that the hosts don’t consider women as part of their audience.

Subscribe on: Apple Podcasts, Stitcher, Spotify, or Listen Notes


13. Everyone Hates Marketers

Everyone Hates Marketers

Episode length: 50-60 minutes, with shorter episodes on occasion

Posting frequency: weekly

Everyone Hates Marketers is not your typical marketing podcast. With a burning desire to cut through the unnecessary fluff and obvious marketing BS, host Louis Grenier interviews marketers who are not afraid to spill the beans and be real.

If you want to become a good marketer that treats people like you’d like to be treated, this is the marketing podcast for you.

People love the “Everyone Hates Marketers” podcast because it provides deep insights into various marketing topics. The host, Louis Grenier, is praised for his ability to dig deeply into topics and extract valuable insights. Listeners enjoy the fast-paced episodes that keep them engaged, and even those with extensive marketing experience, like those with 30+ years in the field, find new things to learn from the podcast.

Listeners also love the podcast’s commitment to ethical marketing practices. What sets Everyone Hates Marketers apart is its fight against spammy tactics and its focus on strategies that provide real value to customers. The podcast is seen as an antidote to fads and trends, offering solid advice for anyone on a marketing journey, from solo entrepreneurs to small-scale businesses or large corporations.

Listeners appreciate the spikey, opinion-fueled interviews with industry experts that challenge preconceptions and cliches about what works and really matters in marketing. They also enjoy the host’s ability to break down complex marketing concepts into easy-to-understand nuggets of wisdom. This podcast is ideal for anyone looking to improve their marketing game while staying true to their values.

Why not subscribe: Some users mention that it takes a minute to adjust to the host’s French accent. Despite this, once they do, they find the podcast to be a treat. The podcast is generally well-received for its insightful and thought-provoking content, with listeners finding it 100% worth the time it takes to listen.

Subscribe on: Apple Podcasts, Stitcher, or Spotify


14. Startup Stories – Mixergy

Startup Stories - Mixergy

Episode length: 40-70 minutes, with longer episodes on occasion

Posting frequency: weekly since April 2023, with very few episodes between 2010-2018

Andrew Warner, the host of the Mixergy podcast, created a $30+ million/year business in his twenties and he’s passionate about helping ambitious business people make their dreams come true.

Mixergy is a series of interviews with experienced mentors and business founders who share their business tips for startups. Andrew asks really challenging questions that lead to real and thorough answers about how startups came to life and became prosperous. 

People love the “Startup Stories – Mixergy” podcast because it features incredible stories from the world of startups. The host, Andrew Warner, is praised for leading meaningful conversations with his high-profile guests who bring a wealth of knowledge to the table. Listeners admire the deep understanding of the topics presented, which is achieved through Andrew’s poignant questions. This podcast is ideal for anyone interested in business tips for startups by proven entrepreneurs.

What sets this podcast apart is its focus on deep, meaningful conversations with high-profile guests from the startup world.

Why not subscribe: Some listeners complain about Andrew’s tendency to interrupt his guests frequently. They find this habit rude and disruptive to the listening experience. Other listeners also find the host’s fast-talking pace anxiety-inducing and suggest that he should learn to match the tempo of his guest.

Subscribe on: Apple Podcasts, Stitcher, Spotify, Google Podcasts, PodBean, or Listen Notes


15. EDGE of the Web

EDGE of the Web

Episode length: 30-45 minutes, with shorter episodes on occasion

Posting frequency: once or twice a week

Hosted by Erin Sparks of Site Strategics, EDGE of the Web is a podcast covering digital marketing topics like content marketing, social media, and SEO. If you’re hardcore into SEO and improving your SERPs, this is one of the marketing podcasts you wouldn’t want to miss.

Most listeners feel like the “EDGE of the Web” podcast offers a great return on investment for the time spent listening. Listeners appreciate the balance between continuing education, keeping up with trade news, and the enjoyable banter between the hosts, Erin and Mordy.

What people love most about this podcast is its focus on SEO. The podcast is seen as an excellent resource for anyone looking to grow their knowledge in this area. It not only keeps listeners updated with top trending SEO news weekly but also provides endless knowledge from top SEO influencers in the industry. This podcast is ideal for those seeking to deepen their understanding of SEO.

Listeners also appreciate the professional sound quality of the podcast and the deep-dive discussions guided by the host, Erin. What sets EDGE of the Web apart is its ability to navigate conversations that encourage guests to delve deeper into their thoughts.

Why not subscribe: Some listeners complain about the podcast sometimes feeling like a commercial for their agency. Despite this, the podcast is generally seen as helpful, particularly for novices in the field.

Subscribe on: Apple Podcasts, Stitcher, SoundCloud, iHeart Radio, Spotify, Google Podcasts, TuneIn, PodBean, Blubrry, Spreaker, Player FM, YouTube, or Google Play


16. Marketing O’Clock

Marketing O’Clock

Episode length: around 60 minutes

Posting frequency: weekly, on Fridays

Hosted by the team at Cypress North, a digital agency located in New York, the Marketing O’Clock podcast presents weekly digital marketing news in a fun and sassy way, trying to educate people on topics like SEO, PPC, and social media marketing. 

People love the “Marketing O’Clock” podcast because it provides valuable insights into SEO and marketing trends in a relatable and engaging manner. The hosts are praised for their knowledge, high energy, and sense of humor. Most listeners appreciate the unique blend of marketing content and puns, which adds a fun element to the podcast.

What people love most about this podcast is its conversational tone and the different perspectives on marketing trends. The podcast is seen as a platform where listeners can learn something new each week, making it feel like they’re listening to friends discuss marketing trends. This podcast is ideal for those seeking to keep up with marketing trends in a fun and engaging way.

Why not subscribe: Some listeners have complained about the hosts’ inside jokes and personal life stories, which they feel can sometimes overshadow the more useful SEO information and dialogue. Despite this, the podcast is generally well-received, with listeners enjoying the sports, beer, and non-marketing talk as well. What sets this podcast apart is its unique blend of marketing insights and entertaining content.

Subscribe on: Apple Podcasts, Stitcher, Overcast, Spotify, Google Podcasts, Anchor FM, Castbox, Pocket Casts, Breaker, or Radio Public


17. The Duct Tape Marketing Podcast

The Duct Tape Marketing Podcast

Episode length: 13-28 minutes

Posting frequency: twice a week

Hosted by best-selling author John Jantsch, The Duct Tape Marketing Podcast features small business marketing insights from business leaders around the world. John Jantsch has been interviewing thought leaders, authors, and experts for over a decade, sharing with us incredible stories and secrets from the marketing industry.

People love The Duct Tape Marketing Podcast because it provides informative, up-to-date content that is enjoyable to listen to. The podcast is praised for its ability to deliver a wealth of information in a way that listeners absorb effortlessly.

Listeners see The Duct Tape Marketing Podcast as a breath of fresh air in the marketing field, with John leading experts to offer the best of their knowledge to listeners. This podcast is ideal for those seeking to learn from industry experts in an engaging and insightful way.

Listeners also appreciate John’s expertise in modern marketing and his ability to help them think differently about their marketing efforts. What sets this podcast apart is its top-notch content in every episode, featuring experts in the industry.

Why not subscribe: The podcast is generally well-received, with listeners learning a lot from each episode. Tune in to learn tips and tricks from guests like Neil Patel, Guy Kawasaki, and Ann Handley.

Subscribe on: Apple Podcasts, Stitcher, Spotify, Google Podcasts, PodBean or Listen Notes


18. The Social Pros

The Social Pros

Episode length: 25-50 minutes, with longer episodes on occasion

Posting frequency: weekly, on Fridays

Hosted by Anna Hrach and Daniel Lemin of Convince & Convert and Erika Lovegreen of ICUC, the Social Pros Podcast is one of the most popular marketing podcasts, being named the best podcast at the most recent Content Marketing Awards.

Social Pros features active social media practitioners who share insights into their successful marketing strategies, with each episode ending with rapid-fire answers to two important questions. 

What listeners love most about this podcast is the insights from leading social media strategists and the discussion of current trends and ideas in the social media industry.

Listeners also enjoy the segment “The Big Two,” where guests give their rapid-fire answers to two important questions. What sets this podcast apart is its combination of expert insights, current trends, and rapid-fire questions, providing a comprehensive view of the social media landscape.

Why not subscribe: Some users comment on the “bromantic” vibe of the podcast, likening it to a business sales class project with enthusiastic, self-congratulatory participants.

Subscribe on: Apple Podcasts, Stitcher, Spotify, Google Podcasts, Acast, or PodBean


19. The Digital Marketing Podcast

The Digital Marketing Podcast

Episode length: 16-34 minutes

Posting frequency: Weekly or sometimes every two weeks

The Digital Marketing Podcast, a weekly or biweekly show free of advertisements and enjoyed by listeners in over 180 countries, offers a blend of insightful interviews with international experts along with the most current news, tools, strategies, and tactics to elevate your digital marketing game. Ideal for your daily travel, the podcast is designed to be both amusing and instructive. Some of their latest episodes include advice on SEO and AI-generated content, content planning, effective YouTube channels, Facebook advertising, and digital marketing trends in 2023. 

People love “The Digital Marketing Podcast” for its engaging dialogues, insightful content, and actionable ideas it provides. What they appreciate most about the podcast is the consistency of episodes, the perfect length of each, and the expertise brought by the hosts, Daniel Rowles and Ciaran Rogers. Listeners praise the relevancy and usefulness of the information and tips provided, with many saying they learn something new every time they tune in.

Listeners also value the show for its focus on various marketing topics, presented in a way that’s easy to understand and follow. The podcast is particularly appreciated by both website owners and those who are not experts in the field. The dynamic interplay between the hosts and their guests is a highlight for many. Additionally, the podcast’s balance between detail and avoiding unnecessary tangents is highly commended.

However, some users complain about the audio quality, wishing for a more polished production. A few have encountered episodes with poor connection during interviews, which interrupts the flow of the conversation. Some listeners also desire more introductory content as the podcast’s audience expands to cater to those just entering the digital marketing field.

Finally, some listeners express a wish for more frequent episode releases and a clearer emphasis on learning points in each episode. They believe that having clearer takeaways from discussions or interviews would significantly enhance their learning experience.

Subscribe on: Apple Podcasts, Spotify, YouTube, or Google Podcasts


20. The CMO Podcast

The CMO Podcast

Episode length: 40-60 minutes

Posting frequency: Weekly

Jim Stengel, once the Chief Marketing Officer (CMO) for Procter & Gamble, the world’s largest marketer, and currently an entrepreneur for a small company, engages in in-depth conversations with the most dynamic CMOs from across various industries. This podcast goes beyond the usual marketing discussions and offers an unparalleled glimpse into the minds and motivations of CMOs.

Jim, who is recognized for putting ‘purpose’ at the forefront of business strategy, delves deeply with each guest to uncover insights about this key role that every brand is striving to optimally fill. 

People love “The CMO Podcast” for its engaging conversations, insightful content, and practical ideas. What listeners appreciate most about this podcast is the wealth of knowledge shared by the host, Jim, and his experienced guests, providing valuable takeaways in each episode. They enjoy the ‘aha’ moments and the personal growth they experience while tuning in.

Listeners are particularly fond of the range of conversations on this podcast, which span personal stories, business strategies, and leadership insights. They find value in hearing from top marketers across different industries. While the perspectives of mega brands are valued, some listeners express a desire to hear from smaller and more fashion-focused brands.

People love this podcast because of its international scope, but some users have suggested increasing its diversity by interviewing more CMOs from regions like Asia, Europe, and Latin America, as many of the current viewpoints feel predominantly American.

However, some listeners express dissatisfaction with Jim’s interviewing style. They complain about his habit of frequently interjecting his own perspectives, which they feel interrupts the flow of conversation and detracts from the guest’s insights.

Despite this, many listeners express high regard for Jim’s interviewing skills. They appreciate the diverse guests he brings on the show, particularly female CMOs, and find the podcast so valuable that they share episodes with their professional peers. Some even claim to have learned more about marketing from this podcast than from their formal education, a testament to the valuable insights and information it provides.

Subscribe on: Apple Podcasts, Spotify, or Google Podcasts


21. The Agents of Change

The Agents of Change

Episode length: Typically 25-35 minutes, sometimes longer

Posting frequency: Weekly

People love The Agents of Change Digital Marketing Podcast because it serves as an exceptional resource for anyone looking to learn more about digital marketing and entrepreneurship. The show is praised for its insightful interviews with industry experts and the provision of actionable tips and strategies for business growth. Listeners appreciate the engaging and personable hosting style of Rich Brooks, which adds to the enjoyable listening experience. His expertise is said to shine through in every episode, making the podcast highly recommended for those aiming to elevate their business.

What people love most about this podcast is the actionable marketing information it provides. Unlike many marketing podcasts that merely discuss trends, The Agents of Change is appreciated for helping marketers learn and implement useful processes. The podcast is also lauded for getting “processy” with guests and providing detailed examples, which users find extremely valuable for navigating online marketing and staying current in their space.

Subscribe on: Apple Podcasts, Spotify, or Google Podcasts


22. How I Built This

How I Built This

Episode length: 40-90 minutes

Posting frequency: twice a week, every Monday and Thursday

People love the “How I Built This” podcast because it is seen as an inspiring and insightful resource for entrepreneurs. The podcast is praised for its ability to provide much-needed inspiration and “jet fuel” for entrepreneurs, with listeners appreciating the life-changing impact of the show. The podcast is also recognized for its ability to foster a network of self-believers, even on days when they struggle with self-doubt.

What people love most about this podcast is the host, Guy Raz, and the wealth of knowledge shared by some of the world’s most interesting people. The podcast is seen as an easy listen, with lots of learning opportunities. 

However, some users complain about the host, Guy Raz, finding him annoying. Some older reviews from 2018 and 2019 also complained about the recycling of old content and the lack of new episodes with fresh content. Despite this, the podcast is generally well-received, with a rating of 4.8 out of 5 from 1.7K ratings on Apple Podcasts. The podcast is described as a must-listen, with listeners enjoying the informative, emotional, and funny content. It is also praised for its amazing stories from some of the most successful people on the planet.

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Each one of these podcasts has something special to offer and we’re confident you’ll find at least a few gems that are to your taste and suitable to your skill level.

What if you’re a beginner? What are the best marketing podcasts for beginners?

A lot of the marketing podcasts offer invaluable insights for both beginners and experts, but here are a few that are especially good for beginners:

  • The Social Media Marketing Podcast
  • Online Marketing Made Easy
  • HBR IdeaCast
  • Marketing Over Coffee
  • The Duct Tape Marketing Podcast
  • Marketing School

We hope you’ve enjoyed this list of marketing podcasts, don’t forget to share it with your marketing-enthusiast friends and colleagues!

See also: Mistakes I’ve Done In Podcasting That Lead To Failures