Using Instagram is undoubtedly one of the most effective ways to gain attention and expand your customer base. Just remember that using Instagram is one thing. Learning how to use Instagram effectively is completely different. If you’re not using Instagram correctly, you’re wasting your time and energy. Thankfully, there are some basics tips that can help make your posts far more effective and engaging. Within this guide, you will learn 10 tips for doing just that.
10 Tips To Make Your Instagram Posts More Effective And Engaging
1. Exciting Your Followers
First and foremost, you need to learn a great deal more about your followers. After all, they’re your audience and your customer base. If you’re not speaking to these individuals directly and playing on their emotions, you’re not doing it right. With that being said, you need to be using posts that will excite your followers. Do that and you can guarantee that they’re going to engage with your posts?
2. Upload Your Own Photos
Secondly, you need to make sure that you’re uploading the right photographs. If you’re uploading photos that belong to someone else, you can guarantee that you’re going to get called out on it as some point or another. This will ruin your reputation. By using your own photos, you’ll gain more recognition and people will engage far more. Suffice to say, you should never use pictures that you’ve found on Google or Bing Images.
3. Tagging Others
While you’re at it, you’ll want to make sure that you’re tagging others in your Instagram posts. This can make a big difference in the long run. Be sure to tag popular users who are relevant to the post. If you’re able to convince them to engage with the post, a lot more people will see it. In return, you’ll have a higher possibility of gaining more followers and more engagement.
4. Using Hashtags Correctly
It is pertinent to make sure that the correct people are seeing your posts. If you’re sending your posts out aimless, you can guarantee that nobody is going to see them. This is why you’ll want to use hashtags. However, you need to be cautious about overdoing it here. If you’re using irrelevant hashtags, people will think of you as a spammer. With that being said, you should only use relevant, popular hashtags. This will ensure that the right people see your posts and that will increase their engagement potential.
5. Encourage Engagement
It is also a good idea to make sure that you are encouraging and inviting others to comment on your posts. Once you’ve added a picture, you should add a comment asking others to give the photo alike. You can also ask them for their opinion. This might seem like a minor thing, but it can make a big difference in the long run. Once you’ve added this small sentence to the bottom of your picture, you can guarantee that people will feel more comfortable liking and commenting.
6. Adding Music
If you want the most innovative and catchy photos, you will definitely want to add music to the mix. It isn’t too tough to add music to your photos. At the same time, the right music can greatly enhance the effectiveness of your Instagram photos. Just make sure that the music correlates well with the picture in question. Do that and you shouldn’t be surprised to see more and more people liking and sharing your photo. Unfortunately, Instagram doesn’t offer this feature. Therefore, you’ll need to add the music with third-party apps. Either way, it’ll prove to be well worth the effort in the long run.
7. Editing Your Photos
As SocialSteeze points out, real followers are indeed better than fake followers. With that being said, you’ll want to do everything possible to increase your real follower account. You should also avoid fake followers. Editing your photos can make a huge difference in the long run. By editing your photos, you’ll be able to make the light and shadow more intense. You can also add text to your photos. If you have a somewhat blurry image, you might be able to fix it using editing tools.
Do not post any photos to your Instagram account until you’ve taken the time to edit them. This will make them far more interesting. In return, it’ll increase their effectiveness and the engagement that you receive.
8. Planning Them Out
Again, you know your followers better than anyone else. You know exactly when they’re online and that can make a huge difference. Just think about it. Do you want to post all of your pictures when your followers are asleep in bed? No, since this would decrease the engagement you receive. With that being said, you want to plan them out and post the pictures at the right time. Be sure to schedule the posts and make sure that they’re posted when your followers are online. This will ensure that they see your posts and engage with them.
You also need to make sure that you remain consistent. After all, there are plenty of people who follow you and they expect to see pictures pretty much every single day. If you skip a day or two, there is a possibility that you’re going to lose out. They might stop engaging and you might even lose followers. To increase your engagement, you need to make sure that you’re consistent on Instagram. Try posting a few pictures each day. Also, make sure that you avoid overdoing it. There is a fine line between too much and just enough. Remain consistent and your posts will be much more effective.
10. Never Follow Rules
Ultimately, you should never break Instagram’s rules. However, you should always be willing to break the rules provided on this site and elsewhere. After all, Instagram isn’t about rules. It is all about having fun and interacting with people from around the world. And, your Instagram account is your domain. With this in mind, you should have fun with it. If you’re having fun on Instagram, there is a good chance that your followers will too. Plus, more people will want to get involved!