Losing followers on Instagram can be frustrating, especially when you seek love and acceptance. These days, social media has a special role in people’s lives. It lets them communicate with others and find new friends and share their passions. For this reason, social media has become that special place where you can be yourself.
However, when you look at your numbers and see them drop, it’s not really a pleasant sight. Although there’s a small chance to make the people who left come back, there are ways to stop people from unfollowing you. Here are some tips to avoid losing your supporters and, maybe, get more followers on Instagram.
7 Tips to Avoid Losing Instagram Followers
1. Don’t Go Crazy with the Posts
Losing followers can make you panic and start spamming people’s feed with numerous posts. That’s not the way to go, as it will only make you look desperate and send even more people away.
So, you should have a schedule, and limit yourself to a certain number of posts a day. Sharing a maximum of 2-3 posts a day will keep your followers engaged and willing to stick around.
Moreover, you should find the best times to post on social media. Based on your audience’s demographics, you could post at a convenient time for anyone. Consequently, people will see your posts, offer feedback and, maybe, you could gain more followers.
2. Show People that You Care
You have to engage with the people who follow you. For example, liking their comments and replying to them will leave a good impression. Your followers will be able to see that you really value them, and they will stay by your side.
Additionally, you can ask them questions and see what their answers are, or even follow them back. If you ignore people who support you, they will think you only seek attention, and you’ll end up losing them.
3. Use the Instagram Story Feature
Instagram has added this amazing feature that allows you to share a little part of your day, and it is visible for 24 hours. Show them what you’re doing, start live transmissions where you could talk to them, and ask them lots of questions.
In addition, stories are visible to people who are not following you as well. If they come across your profile and your story is full of personality, they will want to join you. It’s important to be fun and entertaining because people like that.
4. Use Interesting Captions
Although the picture you post is the most important, an interesting caption will add some magic to it. No caption or just plain ones will send your followers away. People will stay beside you if you add Instagram captions that will make them feel like you’re talking to them.
For instance, you could add some context for the picture you posted or tell a story about that image. Is it something that helped you overcome your struggles or something you’re passionate about? Let people know.
Moreover, you can ask your followers questions in the caption, or tell them to comment or click a link. All of these will keep people engaged and make them feel like you’re a friend who talks directly to them.
5. Make a Good Impression
You’re probably tired of hearing the “First impression matters” thing. However, it holds some truth. It applies to job interviews, when meeting new people, and even on Instagram.
The first impression people have when accessing your profile is important. Why? Because your page shows the type of person you are and the type of content you share.
First things first, how does your bio look? Does it tell about the content you post? Does it tell people who you are? Does it show your location? If the answer is “no”, then you have some work to do.
Make sure your bio is compelling enough, so it doesn’t make people run away from your profile without even checking your content. People need a glimpse into your life and passions before joining the club.
Next thing: how are your pictures organized? If you post all types of things that have no link between them, people will have no idea what your page is about. For example, if you post make-up content, but it’s mixed with graphic design, what does it tell? Are you teaching people how to use eyeshadow, or how to draw? Make sure your profile is focused on one thing.
6. Don’t Share Low-Quality Images
If you take a general look at Instagram’s popular accounts, you will notice that they have something in common – the picture quality. People look for visuals, and if you provide them with blurry pictures, they won’t like it too much.
That doesn’t mean you have to throw money out the window to get the most expensive camera in order to take quality pictures. If you are creative enough, you can take compelling images even with your phone’s camera.
For example, you should take pictures during the day, because natural light is important for image quality. Additionally, you should take advantage of the camera’s basics, like landscape or portrait mode, and keep your phone flat. Also, the scene pays a huge role in the photo’s aesthetic. You can’t take a picture while the background showcases your huge pile of dirty clothes. In the end, you can add some slight editing, to make it look more interesting.
7. Use Hashtags Wisely
Do you think that using a large number of hashtags is going to help your case? Think again! Whereas hashtags have advantages like bringing you more followers, the existing followers are going to grow tired if you use hashtags with no context.
There are creative ways in which you could use hashtags, such as using some relevant ones in your caption, and hiding the rest in the first comments or using line breaks.
As a result, people won’t think you’re desperate for attention.
Seeing your follower number decrease can be painful. In order to make it stop and help that number grow, you should be careful with what you post, when you post and how your page looks. Make sure you follow these tips and keep your followers around.
See also: The Complete Instagram TV (IGTV) Guide