Hot in Social Media Tips and Tricks

I am of the opinion that professional wrestlers serve as their own marketers. After all, they must be able to promote themselves in order to obtain success. Whether it’s to be booked on upcoming shows or pushed more than their peers, it’s clear that...

Do you think you are a great writer? Is that all you need to reach a wider audience out there? Whether it is a blog or content related to your business, it needs to be put in front of the right potential customers. Content...

Clients normally ask me this question: “Would the organic Search Engine Optimization (SEO) be more appropriate for my business strategy or the Pay-Per-Click (PPC) ads?” My answer as always is: “It all depends on your goals.” It frustrates them that the answer is not a...

The new year is coming even closer day by day and 2017 is definitely coming real fast. While most people are busy preparing for the holiday season, there are others (such as business owners) who are worried about what 2017 might bring to them. I...

It's about 1 year and 3 months since Wiz Khalifa featuring Charlie Puth with his song “See You Again” (Furious 7 Soundtrack) became only the 10th video that passed 1 billion views on YouTube. Macklemore & Ryan eLwis featuring Wanz with their song "Thrift shop" became (this month)...

Christmas is almost here and if you’re anything like 92 percent of Americans, you’re ready to celebrate this holiday for all that it’s worth. Time spent with loved ones, tables set with good food, and plenty of gift exchanges are on the horizon. Speaking...

Visual marketing is not a term as commonly used as SEO, link building, or content marketing, but it always plays an important part because images and videos get more engagement. True, high-quality text content you can get from Online Essays Scholaradvisor, but your visual...

Today is the 14th year since LinkedIn was launched.  It’s hard to believe that today (December 14, 2016) it’s almost a decade and a half since this social media platform for professionals was conceived. LinkedIn was founded on December 14, 2002, with the purpose of...

Are you looking for a free online designer and editing tool that caters to all your photographic and image creation needs? I know you do so... today’s post is all about Fotor (some call it Fotor Photo Editor). As for the record, I am lucky...

4 years ago on a special day: December 12, 2012 (12.12.12) I launched a social media and marketing blog called: Hot in Social Media. Since then, year after year our top social media contributors and authors around the globe, succeeded to add new and interesting articles...

In all honesty: yes, digital marketers might be ignoring a large section of their targeted audience; because that audience may very well be today’s “baby boomers”. Too many of today’s businesses focus on the young, generation X. This automatically means that the older generation...

As 2017 is coming nearer by the seconds, I think it is time to take a look at the social media tools we are going to use in starting this new year. As time passes by, we have seen social media tools evolved dramatically. Some...

Social media is to modern-day business what chocolate chips are to homemade cookies – they simply work well together. In recent years, both small and large companies have taken to social media, either to engage their customers or generate more sales than they would...

As a website owner, it’s perfectly natural to want to rank on Google’s first page. But does your content deserve to be at the top? Considering today’s competitive world of online marketing and SEO, if your keywords are not properly targeted, your website won’t...

Before we get into the nitty-gritty of link building, let us first understand what link building is and how it can be used as a strategy to boost brand recognition. In the past couple of years, we’ve seen SEO change tremendously. Back in the...

Every app developer, without a doubt, does his best to design apps that his future users would hopefully patronize. All the better if they do so for a long time because this is one sure way of acquiring ROI efficiently. Additionally, there is no...

We are nearing the end of 2016 and to say that social media has been covered this year would be an understatement. From news stories like Facebook Messenger implementing “Instant Games” to editorials like the one you’re reading right now, it’s clear that social...

Holiday season is upon us. More importantly, the brand new year is coming soon (and I'm pumped)! But just like any other periods, social media plays an important role during the holiday seasons. Brands and businesses will be blasting out their best promotions online, with...