Lately, people started complaining that they lost followers on Instagram, without knowing the reason. But now, Instagram has come up with an answer: they will remove fake likes, comments and follows.

Why and how? Let’s find out!

Ever since the rise of social media networks, each of us wanted to get more followers, more likes and more attention. Sometimes it didn’t matter if it was real or just coming from bots. But, as the time passed, people wanted to be more and more authentic and to think whether their followers were true or bots. Not influencers. Some of them actually used to buy likes, follows and interactions.

In an attempt to make interaction more authentic, Instagram has begun a process in which they are actively removing the fake likes with the help of a machine learning moderation tool to better identify the accounts that use third-party apps that automatically deliver fake likes and comments and delete the specific activities the accounts have had, because they violate the platform’s Community Guidelines and Terms of Use. In other words, you should read the updated privacy policy of Instagram that has been launched recently.

Whenever Instagram finds suspicious activity from an account it will send a push notification within the app saying that the automated activity has been removed and advising the account owner to secure the account and even change the password. They say the use of third-party apps can endanger the privacy of the user data.

They also advise users not to use any authentication with Instagram on third-party apps because they will have access to the username, password and maybe other personal information as well.

Instagram states that they have already removed other accounts that looked like fraud and more likely they were fraud, in order to give an authentic experience to the users. Their intention is to make users feel safe and truly appreciated by other genuine accounts, not some bots that automatically interact with them.

 

See also: 7 Tips to Avoid Losing Instagram Followers

 

Monica is a social media aficionado, always keeping up with new trends in social media. Instagram lover, she is currently working for a start-up born and raised in Cluj county in Romania (Europe).