As of this moment, Facebook has well over 2 million advertisers. To say that this is a feat would be putting it mildly, as it is clear that many companies have faith in arguably the biggest social media network out there. With so many active advertisers on the website, it is clear that there is tremendous activity being done, whether it’s in regards to management, the alterations of aesthetics, or what have you.
The Evaluation of Facebook Ads Manager
It’s for the aforementioned reasons that Facebook Ads Manager has garnered quite a bit of attention. For those who do not know, Facebook Ads Manager – released this past Tuesday – is an iOS app that is designed specifically for business owners. Basically, it allows those very owners to create and modify their own ads as they’d like, all from the leisure of their mobile devices. This won’t be a difficult app to come by either, since iPhones and iPads alike are quite common.
Of course, there’s more to be seen with Facebook Ads Manager than simply the creation and management of advertisements. TechCrunch published an article that detailed how the app can help marketers track how much spending is done on the advertising front, and how notifications on spending and expiration dates may be distributed. Facebook Ads Manager is a program with several features, which means that it more than deserves the attention from any online marketing firm.
On the surface, an app like this is nothing short of beneficial for marketers. Facebook activity will be one of their main focuses, more likely than not, and the idea of easy maintenance is an attractive one. This is especially true when you consider that the layout of said app is relatively user-friendly to boot. With this layout, it’s easy for marketers to select photos and integrate them into their advertising endeavors. Even for those who aren’t exactly the most tech-savvy, the ability to use Facebook Ads Manager is nothing short of simple.
Another point of interest, depending on where you reside, may be the availability of the app in question. Unfortunately, Facebook Ads Manager is only available in the United States, as of this piece. As the weeks roll on, though, it seems like it will reach other regions, meaning that advertisers abroad will be able to take advantage of this before long. With over 2 million advertisers on the website, everyone should reap the potential benefits Facebook Ads Manager may offer.
What is your take on Facebook Ads Manager? If you’re involved in marketing, are you doing to utilize it as well? Please leave your thoughts on the story below!