After analyzed $5.000.000 worth of eCommerce transactions influenced by social sharing from thousands of retailers, the guys from AddShoppers, made an interesating Social Commerce Breakdown.
Some of the most interesting things from this Social Infographic are:
– The average email share is so valuable ($ 17.93) because it is a 1 to 1 share with a high conversion rate.
– Even though Cameras are the least shared category it has the highest value per social share of all products at $ 19.75 a share
– The average online order influenced by a tweet is $181.37
For more info check out the full data in the Infographic below:
