Useful Tips

Useful Tips in Social Media

5 Minutes to Set up Google Authorship

  Google authorship is an awesome feature from Google that allows you to claim authorship for all your online content, whether that be a post, page, video or an image. One of...

Who Needs a Wedding Planner When You Have Pinterest?

Besides Facebook and Twitter, the next largest social media network is Pinterest. Pinterest is a visual social media tool that allows users to share, plan, organize and express their ideas for...

Why Social Media Is Essential When Creating An SEO Strategy

  In recent years, the importance of following an integrated approach to digital marketing has become ever-apparent with many brands looking to solidify their visibility online. Whilst search and social media were...

Using Instagram to Boost Fan Engagement

  When businesses first consider using social media as a marketing tool, a necessary step in today’s day and age, as just about everyone and everything is online, their first thoughts are...

7 Elements to a Successful Facebook Marketing Campaign

These seven strategies can help you to drive more targeted and high-converting traffic to your company's website, increase brand recognition and improve the reviews and ratings that customers give to your...

6 Social Media Reputation Management Tips

When most people want to find out more about a company, they look online. It only takes a few complaints and bad reviews to damage your brand; your customers are all...

Facebook’s Tumultuous Year of Privacy Concerns

  While 2013 has been another year of growth for Facebook, the social media giant has seen a variety of negative press as well, devoted primarily to growing privacy issues. Several rollouts...

A Lesson in “Twetiquette” for Your Business

  It might sound strange, but in today’s day and age of technology being glued to our fingertips, one of the most important places to remember your manners isn’t actually a real...

4 Tips to Jump Start Your Business on Social Media

  Learning to use social media for business is a lot like learning to ride a bike as a child.  For a while, you’ll make a lot of solid attempts at running...

How to Leverage Social Media in a Long Buying Process

  According to Google’s latest report, “The Customer Journey to Online Purchase,” 47% of all revenue comes from purchases that took longer than one day to make. Moreover, the longer the sales...

The Benefits of Using Infographics as an Online Marketing Tool

It can be hard to keep up with “what’s hot” when it comes to social media these days. From YouTube, Instagram, Pinterest to Facebook and Twitter; having your business socially connected...

It’s Not What You Say, It’s How You Say It

So you’re running your social campaign and your content isn’t performing as well as it should, or as well as you want it too, so what can you do about it?...

Using Social Media For Any Industry

If you’ve ever dismissed social media as not being relevant for your brand, you might want to think again. We have a natural tendency to assume that social works best for...

Social Media Is Not A Game

Let’s think of the average gamer. Not the stereotypical nerd with no social life, no, according to ESA, the average gamer is 30 years old and gender is almost at an...

Social Login for Ecommerce Success: But Not at Cost of Customer’s Privacy!

  Social media can be instrumental and detrimental to users. On the contrary, it is predominantly good for any  ecommerce business. So, it is evident that it depends on who uses this...

How To Measure a Social Media Campaign?

Today, the question it's not to be or not to be on social networks anymore, but how to measure the impact of social media campaigns. In today's post I will give...

5 steps to build effective Facebook campaigns

  Even if it’s a subject often discussed, it is never too late to read or re-read some rules that help you implement a social media campaign, especially when Facebook comes always...

How to find the right Father’s Day Gift with Pinterest?

Struggling to find the right gift for your Father this Sunday (16th June) then don't threat as your social media friend Pinterest is here to help you find the perfect gift...