Is Facebook The Best Social Media Channel For Your Marketing Strategy?

If you have a business, social media presence is almost a must, because you want to reach online users and be visible to them. With so many options to choose from,...

Facebook Advertising – How To Use It Effectively?

Recently, I was involved in a project with a local company. They wanted to market the company with Facebook advertising, but they have no idea how. Just like many, they used Facebook...

6 Useful Facebook Marketing Tips for Local Businesses

The world is changing and evolving and so are the ways companies are marketing themselves. Facebook is becoming one of the most effective platforms for marketing. Not only enterprises but also...

How will Facebook Live manage its new role?

In the last week, Facebook Live has had its toughest test yet when Diamond Reynolds used the service to stream the shooting of her boyfriend Philando Castile by police in Minnesota....

Facebook Live: The Surefire Way to Getting Audience Involved

Image source It has always been a challenge to get your audience involved especially if you are on Facebook, where there are thousands if not millions of pages of businesses you have...

How To Successfully Run A Facebook Live Broadcast?

People are digging in especially with video. With the latest statistics, we are consuming slightly over 5 hours a day in video and this doesn't only involve YouTube but as well...

Facebook Marketing For Small Businesses – Bite Size Guide

Facebook marketing for small businesses. What do they have in common? For starters, most of the small businesses are either using Facebook for marketing or thinking of using it. The moment you...

How to Run an Effective Facebook Ad Campaign to Promote your Event

There are a few varied ways you can use to promote your event in Facebook. Promoting your events on Facebook is a popular strategy people use nowadays to attract hordes of...

Using Facebook for Talent Acquisition: Making it Efficient than ever!

Online recruiting is often seen as a new alternative to the conventional HR strategies while mapping and sourcing talent. It’s a big pool of candidates out there and all one needs...

Lead Generation Using Facebook – The How-To Guide For Beginners

Have you ever wondered how brands and companies do lead generation using Facebook? For starters, I know I do. You have seen others doing it but you have absolutely no idea how...

26 Social Media Experts Tell You Two of Their Most Useful Social Media Marketing...

Social media marketing has been one of the most important topics over the last few years. Every marketer knows that every company must have accounts on the most important social media...

24 Expert Opinions About The Top 3 Most Useful Social Media Networks in 2016

On August 24, 2015, for the first time ever, 1 billion people used Facebook in a single day (24 hours), as Mark Zuckerberg announced on his Facebook account. On September 22,...

22 Expert Predictions About Digital Marketing Trends in 2016

2015 was a great year for the most important social media networks like: Facebook, Instagram, LinkedIn, Twitter, Pinterest, Snapchat etc. More and more businesses around the world are interested in different...

4 Strategies To Increase Visibility On Facebook Pages

In my previous post, I talked about using Facebook advertisement to drive your business to newer heights. If you had missed that out, it is highly advisable to read it if...

Facebook Advertising Tips For Business Owners

In one of my recent projects with a startup company in Asia, I introduced Facebook advertising to them as a way to grow-hack the company. And the reply was pretty much what...

6 Reasons Why You Should Start a Facebook Store Now

eCommerce across the globe is growing at a rate never seen before. According to Statista, global B2C retail eCommerce will reach $2 trillion by the end of 2016. Social media is one...

Facebook Advertising Trends 2016 – What Are Our Guesses?

The new year is coming (again) and it really felt like time passes by fast. If you are still deciding if Facebook is the right social platform for you (for 2016),...

How To Gain Loyal Followers On Facebook Pages?

I always have the love-hate relationship with Facebook. As a social media marketer, the competitions just get harder when there are thousands of competitors (within the same niche) who are trying insanely...