How DIY Reputation Management Can Backfire

Recently, the NYPD discovered that social media isn’t a game, nor is it controllable.  In the government entity’s zeal to use Twitter to increase their positive reputation among the public, they...

Weighing in on Ronald McDonald’s Social Relevancy

Very few people are accepting of change at the onset but it looks like fans of McDonald’s are going to have to accept it. This past Wednesday, McDonald’s announced that it...

Video Content Marketing and Brand Engagement

In the past 5 years, brand videos shares increased by 7000%, because almost 36% of internet consumers share videos they have found online. People share video content more than any other...

Is LinkedIn the Hottest Social Network Now?

  Step aside, Instagram. Move over, Pinterest. The fastest-growing social network isn’t one of those young-skewing, visually focused sites sparking so much buzz over the past three years. Instead, it’s LinkedIn, whose...

Twitter the Copycat

  Despite Twitter’s unique fundamentals, people are suspicious of some recent seemingly copycat changes made to the site. It seems that Twitter may be abandoning some of its key original components, little...

From Teens to Trades: Facebook’s Loss of Ground

Anyone who’s been staying up-to-date with news regarding Facebook will most likely know about the changes it has made as of late. For example, Facebook’s reported decrease in organic reach last...

8 Smart Ways to Use New Twitter Profile Settings

Remember all the furor that erupted a few years ago when Facebook rolled out Timeline, its redesigned profile page? Apparently Twitter doesn’t. The social-networking site has unveiled a major profile change of...

Twitter Profile Redesign Questions Site’s Creativity

When it comes to social media platforms, Facebook and Twitter are arguably the two titans of the online world. At first, these two platforms were very different. Twitter was 140 characters...

Will WrestleMania Impact WWE’s Social Media Worth?

For professional fans across the board, there is no period of seven days that is as eventful as WrestleMania week. As we find ourselves in the middle of WrestleMania week, there...

So is Pinterest, Like, Totally Over?

Two years ago when you were asked to name the hottest social network, the answer was a no-brainer: Pinterest. The combination bulletin board/inspiration site made it a hundred times easier to...

What the Big Twitter Changes Mean for You

  The social-media world has been all atwitter over rumored changes at, you guessed it, Twitter. Recent news reports suggest that the social network is mulling the elimination of hashtags and @...

What SXSW 2014 Taught Us About Social Media

Get a bunch of techies together and you know it's going to be a fun, exciting time filled with possibilities and even a few impossibilities along the way. SXSW 2014 was...

Create Compelling Content for Social Media

  For companies wishing to take great strides in their marketing strategies, a second glance at social media platforms may be well worth their notice. As much of the world has moved...

Find Your Career With Social Media

  If you’re looking for a job, chances are that you have exhausted many of the major job-searching options already.  But, have you taken the time to use social media?  Many job...

Flappy Bird remains a legend (Infographic)

The success of this game remains a mistery to me. Why? Because every computer game is created in order to entertain you and to make you have some fun, but Flappy...

Girl Power: How Women Rule Social Media (Infographic)

There’s a pattern emerging in social media these days: women rule social media. Women make up a greater percentage of regular social network users than men, and they also spend more...

The Facebook New News Feed and Gun Sale Regulations

It seems like CEO Mark Zuckerberg updates Facebook just as much as any normal user does. His changes, however, affect the entire site and not just a personal profile. Read on...

What’s Up With WhatsApp?

It can be hard to keep up with the new social media sites and apps that seem to be constantly popping up. In case you hadn’t heard, one the most buzzed...